Memo from Advertising, Publicity & Promotion (McClelland & Stewart) to Jack McClelland (McClelland & Stewart), 15 September 1972

canpub

Description

Full Title: 

Memo from Advertising, Publicity & Promotion (McClelland & Stewart) to Jack McClelland (McClelland & Stewart), 15 September 1972

Creator: 

McClelland & Stewart

Case Study: 

Publishers’ Catalogues and a Chariot on Yonge Street: Marketing Canadian Books

Date: 

15 September 1972

Place: 

Toronto, Ont.

Material Type: 

memorandum

Era: 

1918-1980

Citation

Contributor: 

McMaster University

Collection/Fonds: 

McClelland & Stewart Ltd. fonds

Call No.: 

McClelland & Stewart, Series A, JGM - Correspondence

Box: 

9

File: 

12

Subject

Subject: 

Berton, Pierre, 1920-2004

McClelland & Stewart

Authors and publishers

McClelland & Stewart -- Imprints

Rights and Contributing Institution

Rights: 

Copyright, McClelland & Stewart: McMaster University owns the rights to the archival copy of the digital image in TIFF format.

Contributing Institution: 

McMaster University Libraries

Technical

Dimensions: 

22 x 10 cm

Language: 

eng

Identifier: 

CP00138

Type: 

image

Format: 

jpg